FINAL FILM OPENINGS 2016

Institution - Logo, Big/Small Budget

Some questions on the film industry -

  •  What is the main film going audience? 
  •  How do cinemas make most of their money? 
  •  How do you get a film into the cinema?
  • What does a distributor do? 












Have a look at some big media companies and smaller companies and their logos and design your own. You will
then bring these to your film groups and select the best one.

http://www.businessinsider.com.au/these-6-corporations-control-90-of-the-media-in-america-2012-6

http://www.cnbc.com/id/39083257/page/1 - most profitable movies of all time

http://www.businesspundit.com/10-most-profitable-low-budget-movies-of-all-time/

http://www.the-numbers.com/movies/records/budgets.php


Low budget V high budget institution comparison and analysis to be completed. Place onto a powerpoint and
upload onto the blog. Choose a big budget blockbuster and compare to a low budget film eg The Hobbitt vs In Fear. Do some research:

1)What are the main institutions used for each of the films? (in terms of production and distribution?) Find their logo and add it on.

2)How much money was used to produce each film? (The budget)

3)How much money was made from each of the films?

4)How well known are the production companies for both the high-budget and low-budget film?

5)List the differences between the high-budget film and the low-budget film in terms of the institutions.

6)List any similarities that exist between the high-budget film and the low-budget film in terms of the institutions.

7)What other films has the production company made? Were these as successful? Why/why not?

8)What genre of films does the company usually produce? Is this important when considering who could produce your film? Why?

9)What audiences do each of the institutions aim to appeal to? Is this reflected through their film choice, or does this vary?

10)Which institution do you feel outperforms the other and could claim to be more successful, considering your research? Explain your reasons.

Audience

1) Blog your thoughts on this discussion:
  • Who creates the content the media or the audience?
  • Can the media exist/function without an audience? Can an audience (public) exist/function without media?
  • Who is more powerful: the media or the audience why/how?
  • Can the media control an audience?
2) Apply the following uses and gratifications to films that apply to you. Uses and Gratifications Personal Identification Information Entertainment Social Interaction -

3) Faculty programmes - Arts - Media - The Film Industry Complete Film and You and blog it

Film Language

Lots of good in depth textual analysis of film language from Yale university
http://classes.yale.edu/film-analysis/

https://www.youtube.com/watch?v=oFUKRTFhoiA


Film language Analysis hwk

BOYZ IN THE HOOD

This clip is excellent for all the areas you have studied up until now - symbols, denotation and connotation, narrative, representation and audience. It is also great for DISTINCT. Write an intro on these for Boyz in the Hood and then:

Please analyse in terms of how camera, mise en scene, editing and sound give meaning to this clip.

More acronyms!

Camera - FAM
Mise En Scene - CLAMPS
Sound - McDoved
Editing - STOPS

Watch the first six minutes and apply your knowledge of camera, sound, editing and mise en scene to textually analyse the clip and the meaning that it created. Consider: - the symbolism in a lot of the shots - sound / music, dialogue and sound effects - what is the clip saying about race, how? - what have these children seen that you wouldn't expect them to have seen at their age? - How does the shot go from street to classroom? - what are the pictures on the wall?



Matrix  opening sequence consider: - colour, binary oppositions, male/female - good vs evil



UP Consider how they show the passage of time, sound, mise en scene and camera.



CAPE FEAR - camera and mise en scene




Narrative





Narrative Theory

Select a film opening of your choice and apply 3 of Barthes' narrative codes. Write a list of the shots in order, how long they last and what you see.
1. Identify the key actions within the opening - what kinds of actions are included and how is the narrative moved forward?
2. Identify the enigma codes within the opening - what kinds of questions are posed and how is the audience meant to read these codes?
3. Identify key characters and think about what they represent in the opening
4. Identify key themes and analyse how symbols are presented visually/technically.
Narrative theory from Katrinabrookes



Roland Barthes' Three Main Codes student example using The Prestige opening scene:
ENIGMA CODE:
  •  What are the top hats on the ground doing there? What is their relevance to the plot?
  • "Are you watching closely?" What does this mean?
  • Who is the little girl?
  • Who is the magician?
  • What is the big machine? What does it do?
  • What is the relationship between Angier and Borden?
  • Did Borden let Angier drown? Did he murder him?
  • Was Borden charged for Angier's murder?
  • What will happen to the little girl?
ACTION CODE:
  • Flattening the cage (killing the bird?)
  • Angier taking off jacket - what is he about to do?
  • Stepping into electrical field
  • Water tank locking - will he get out?
  • Borden putting hand against water tank
  • Wave between Borden and little girl
SYMBOLIC/SEMIOTIC CODE:
  • Top hats connote magic tricks - pulling something out of the hat
  • Clothing signifies Victorian era
  • Suit - rich, successful
  • Dark, gloomy - mysterious
  • Electricity/lightning - danger, electrocution
  • Warm colours connote comfort, safety
  • Wave between Borden and girl suggests that he is her father
  • Shackles - he is the one being charged
  • Drumming fingers, fidgeting - impatience
  • Top hats symbolise the mystery to come
  • The small bird represents the victim in the magic trick - the place taken by Angier in his own illusion, where he drowns/begins to drown
  • Little girl represents the audience